All Tasks
44 of 44 tasks
| Step # | Task Name | Priority | Phase | Status | Owner / Responsible | Timeline | Addressed Issues |
|---|---|---|---|---|---|---|---|
| 1 | Critical | Phase 0 - ControlAssign Owners, Back Up, Measure, and Map | Campaign owner | Days 0-1 | A4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release Baseline | ||
| 2 | Critical | Phase 0 - ControlAssign Owners, Back Up, Measure, and Map | Shopify developer | Days 0-1 | A4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release BaselineA1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow Interactions | ||
| 3 | Critical | Phase 0 - ControlAssign Owners, Back Up, Measure, and Map | SEO lead + analytics owner | Days 0-3 | A4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release Baseline | ||
| 4 | Critical | Phase 0 - ControlAssign Owners, Back Up, Measure, and Map | SEO lead | Days 0-2 | A4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release Baseline | ||
| 5 | Critical | Phase 0 - ControlAssign Owners, Back Up, Measure, and Map | SEO lead + Shopify developer | Days 1-3 | A1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow InteractionsA3: Vanlife Outfitters Product and Bundle States Can Show Incorrect $0, Null, Price, Stock, or Variant Data+2 more | ||
| 6 | Critical | Phase 0 - ControlAssign Owners, Back Up, Measure, and Map | Campaign owner + Shopify developer | Days 2-3 | A4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release BaselineA3: Vanlife Outfitters Product and Bundle States Can Show Incorrect $0, Null, Price, Stock, or Variant Data | ||
| 7 | Critical | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Shopify developer | Days 3-6 | A1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow InteractionsC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying Paths | ||
| 8 | Critical | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Shopify developer | Days 5-8 | A1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow InteractionsB2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index Quality | ||
| 9 | Critical | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Shopify developer + merchandising | Days 6-10 | A1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow InteractionsA3: Vanlife Outfitters Product and Bundle States Can Show Incorrect $0, Null, Price, Stock, or Variant Data+1 more | ||
| 10 | Critical | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Content lead + Shopify developer | Days 7-11 | A1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to Retrieve | ||
| 11 | High | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Shopify developer + media lead | Days 8-12 | A2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow InteractionsD4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance Evidence | ||
| 12 | High | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Shopify developer + analytics owner | Days 9-13 | A2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow InteractionsA1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTML | ||
| 13 | High | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Shopify developer | Days 10-14 | A1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow Interactions | ||
| 14 | Critical | Phase 1 - Template RecoveryReduce Shopify Weight Without Breaking Sales | Campaign owner + Shopify developer | Days 10-14 | A4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release BaselineA1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow Interactions+1 more | ||
| 15 | Critical | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | SEO lead + content lead | Weeks 2-3 | B1: Vanlife Outfitters Homepage and Public Profiles Do Not Clearly Define the Parts-and-Systems StoreC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAsB3: Vanlife Outfitters Organization, Product, Review, Shipping, and Return Markup Needs Visible-Truth Validation | ||
| 16 | High | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | Content lead + business owner | Weeks 2-3 | B1: Vanlife Outfitters Homepage and Public Profiles Do Not Clearly Define the Parts-and-Systems StoreB4: Vanlife Outfitters Sarasota Hours, Pickup Rules, and Storefront Eligibility Are InconsistentC3: Vanlife Outfitters Builder Directory Core Is App-Only and the Pro Builder Path Is Under-Explained+1 more | ||
| 17 | Critical | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | Business owner + operations + SEO | Weeks 2-3 | B4: Vanlife Outfitters Sarasota Hours, Pickup Rules, and Storefront Eligibility Are InconsistentB1: Vanlife Outfitters Homepage and Public Profiles Do Not Clearly Define the Parts-and-Systems StoreB3: Vanlife Outfitters Organization, Product, Review, Shipping, and Return Markup Needs Visible-Truth Validation | ||
| 18 | Critical | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | SEO lead + merchandising + Shopify developer | Weeks 2-3 | B2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index QualityC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying Paths | ||
| 19 | Critical | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | Merchandising + SEO lead | Weeks 2-3 | B2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index QualityC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAs | ||
| 20 | High | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | SEO lead + Shopify developer | Weeks 2-4 | B2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index QualityC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying PathsD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to Retrieve | ||
| 21 | Critical | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | SEO lead + Shopify developer | Weeks 3-4 | B2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index QualityD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to Retrieve | ||
| 22 | Critical | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | SEO lead + Shopify developer + operations | Weeks 3-4 | B3: Vanlife Outfitters Organization, Product, Review, Shipping, and Return Markup Needs Visible-Truth ValidationA3: Vanlife Outfitters Product and Bundle States Can Show Incorrect $0, Null, Price, Stock, or Variant DataB4: Vanlife Outfitters Sarasota Hours, Pickup Rules, and Storefront Eligibility Are Inconsistent | ||
| 23 | Critical | Phase 2 - Entity and IndexClarify the Store, URLs, and Structured Data | Operations + support + content lead | Weeks 2-3 | B4: Vanlife Outfitters Sarasota Hours, Pickup Rules, and Storefront Eligibility Are InconsistentC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAsB1: Vanlife Outfitters Homepage and Public Profiles Do Not Clearly Define the Parts-and-Systems Store | ||
| 24 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | SEO lead + content lead + merchandising | Days 31-35 | B2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index QualityC1: Vanlife Outfitters Has No Curated Sprinter, Transit, and ProMaster Hubs With Verified FitmentC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying Paths+1 more | ||
| 25 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | SEO + merchandising + vehicle-fitment SME | Days 31-45 | C1: Vanlife Outfitters Has No Curated Sprinter, Transit, and ProMaster Hubs With Verified FitmentC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying PathsC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAs+1 more | ||
| 26 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | SEO + merchandising + vehicle-fitment SME | Days 36-50 | C1: Vanlife Outfitters Has No Curated Sprinter, Transit, and ProMaster Hubs With Verified FitmentC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying PathsC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAs+1 more | ||
| 27 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | SEO + merchandising + vehicle-fitment SME | Days 41-55 | C1: Vanlife Outfitters Has No Curated Sprinter, Transit, and ProMaster Hubs With Verified FitmentC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying PathsC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAs+1 more | ||
| 28 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | SEO + merchandising + technical SME | Days 31-60 | C2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying PathsC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAsD4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance Evidence | ||
| 29 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | SEO lead + merchandising | Days 40-60 | C2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying PathsC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAsD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to Retrieve | ||
| 30 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | Shopify developer + partnership owner + SEO | Days 45-60 | C3: Vanlife Outfitters Builder Directory Core Is App-Only and the Pro Builder Path Is Under-ExplainedD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to RetrieveD4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance Evidence+1 more | ||
| 31 | High | Phase 3 - Commercial ArchitectureBuild Vehicle and System Buying Paths | B2B owner + content lead + SEO | Days 45-60 | C3: Vanlife Outfitters Builder Directory Core Is App-Only and the Pro Builder Path Is Under-ExplainedB1: Vanlife Outfitters Homepage and Public Profiles Do Not Clearly Define the Parts-and-Systems StoreC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAs+1 more | ||
| 32 | High | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | SEO lead + electrical SME + editor | Days 61-68 | D1: Vanlife Outfitters Electrical Knowledge Is Fragmented Across Articles, PDFs, Diagrams, and External DocumentsD2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofB2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index Quality+1 more | ||
| 33 | High | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | Electrical SME + editor + SEO | Days 65-78 | D1: Vanlife Outfitters Electrical Knowledge Is Fragmented Across Articles, PDFs, Diagrams, and External DocumentsD2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to Retrieve+2 more | ||
| 34 | High | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | Electrical SME + editor + media lead | Days 68-82 | D1: Vanlife Outfitters Electrical Knowledge Is Fragmented Across Articles, PDFs, Diagrams, and External DocumentsD2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to Retrieve+1 more | ||
| 35 | Medium | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | Electrical SME + HVAC SME + developer | Days 72-86 | D2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to RetrieveD4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance Evidence+1 more | ||
| 36 | Medium | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | Electrical SME + developer + content lead | Days 75-90 | D2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to RetrieveD4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance Evidence+2 more | ||
| 37 | High | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | Content lead + technical SME + SEO | Days 61-75 | D2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to RetrieveD4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance Evidence+1 more | ||
| 38 | Medium | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | Technical SME + media lead + editor | Days 75-90 | D4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance EvidenceD2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofC1: Vanlife Outfitters Has No Curated Sprinter, Transit, and ProMaster Hubs With Verified Fitment+1 more | ||
| 39 | Medium | Phase 4 - Proof and AI SearchPublish Useful, Verified Technical Resources | SEO lead + content lead + Shopify developer | Days 80-90 | D3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to RetrieveD2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofB1: Vanlife Outfitters Homepage and Public Profiles Do Not Clearly Define the Parts-and-Systems Store | ||
| 40 | Ongoing | Phase 5 - Compound and MaintainTest, Report, Refresh, and Protect Gains | Campaign owner + SEO + merchandising | Monthly from Day 90 | B2: Vanlife Outfitters Duplicate Catalog Roots, Empty Collections, and Parameter URLs Weaken Index QualityA3: Vanlife Outfitters Product and Bundle States Can Show Incorrect $0, Null, Price, Stock, or Variant DataC2: Vanlife Outfitters Collections and Internal Links Do Not Form Clear System-to-Component Buying Paths+1 more | ||
| 41 | Ongoing | Phase 5 - Compound and MaintainTest, Report, Refresh, and Protect Gains | Shopify developer + content lead + SEO | Quarterly from Day 90 | A1: Vanlife Outfitters Shopify Templates Repeat Navigation, Filters, Forms, and Long Content in Initial HTMLA2: Vanlife Outfitters Global Apps and Scripts Add Main-Thread Work, Layout Shift, and Slow InteractionsD2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision Proof+1 more | ||
| 42 | Ongoing | Phase 5 - Compound and MaintainTest, Report, Refresh, and Protect Gains | Ecommerce owner + analytics + SEO | Monthly after stable baseline | C4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAsA4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release BaselineA3: Vanlife Outfitters Product and Bundle States Can Show Incorrect $0, Null, Price, Stock, or Variant Data | ||
| 43 | Ongoing | Phase 5 - Compound and MaintainTest, Report, Refresh, and Protect Gains | Partnerships + content + support | Ongoing after proof assets launch | D4: Vanlife Outfitters Content and Media Need More Original Fitment, Test, Comparison, and Maintenance EvidenceD2: Vanlife Outfitters Technical Content Lacks Consistent Authors, Reviewers, Methods, Dates, and Revision ProofB3: Vanlife Outfitters Organization, Product, Review, Shipping, and Return Markup Needs Visible-Truth Validation+1 more | ||
| 44 | Ongoing | Phase 5 - Compound and MaintainTest, Report, Refresh, and Protect Gains | Analytics owner + campaign owner | Daily after releases; weekly, monthly, and quarterly | A4: Vanlife Outfitters Lacks a Trusted Search, Web Vitals, Commerce, and Release BaselineD3: Vanlife Outfitters Important Facts and Directory Data Are Hard for Search and AI Systems to RetrieveC4: Vanlife Outfitters Buyers Need Clearer Compatibility, Support, Shipping, Returns, and Next-Step CTAs |